Southeast Texas Medical Associates, LLP was founded in 1995 by James L. Holly, M.D. and Mark A. Wilson, M.D. Their desire was to form a group practice and design a healthcare delivery system which would integrate all of the various components of a family's health needs in a multi-specialty setting. They took the best of the old healthcare-delivery system, which has provided outstanding care to Southeast Texas for decades, and merged it with a new technological approach . Since its founding, SETMA has embraced the Triple Aim, first enunciated by the Institute for Healthcare Improvement (IHI) which states that the goals of healthcare transformation are “improved care, improved health and lower cost.”