Susanne Madden is founder and CEO of The Verden Group, a consulting firm serving independent medical practices, and with a strong focus on pediatrics. A serial entrepreneur, Susanne is also co-founder of Patient Centered Solutions, a firm wholly focused on assisting practices to transition through PCMH and PCSP programs; President of Independent Practice MSO, a services aggregator; and founder and CEO of The Policy Authority, a firm that tracks and reports on health care insurance policy changes affecting provider networks. Susanne writes and speaks regularly on the business aspects of healthcare and is frequently quoted in industry and media publications.